Discover Your Little One’s Style with Groove in Westport

June 1, 2026

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One of the coolest things about being a parent is getting to watch your child discover their own personal style. It seems like all of a sudden, they go from being content in whatever onesies you pick out to having very strong feelings about the jeans they have to wear for Thanksgiving. If you’re looking for a shop that will give them tons of options as they develop their tastes, I would love to introduce you to Groove in Westport. This amazing shop has magnificent options for all ages. 

About Groove Westport

420 Post Rd W

Westport, Connecticut 06880

Groove is a Westport boutique that offers fun fashions for all ages, from infancy into adulthood. The shop was founded by Corri Neckritz in 2007 as a way to resolve the issues she had finding clothing for her own children. While the store started out as a little online boutique, it quickly became a place where families could find the clothes they needed to stay on-trend. In 2017, Corri expanded the shop and opened up a second location at 115 Elm St. in New Canaan. Through both locations, she continues to provide a warm atmosphere where people can find unique pieces they can’t find at big box stores. 

Parents in blue kiss and play with their toddler daughter in dad's arms on a beach after visiting Groove Westport

Products

From the first days of your Westport baby’s life, they can become a Groove devotee. The shop offers some of the most darling baby clothes around, providing kids with matching velour sets, glitter skirts, and floral pajamas. As your child gets older, they’ll fall in love with the shop’s kid’s section. Girls can stock up on sequin dresses and faux fur jackets, while boys can show off their tastes with some amazing graphic tees. 

The store has a seriously impressive adult section. While teens will adore their 90s-inspired dresses and trendy sweatshirts, you’ll love their sophisticated sweaters and high-rise jeans. Your family will find brands such as Sundry, Z Supply, Daydreamer, Heartloom, and so many more. 

A father in a blue shirt lifts his toddler daughter above his head on a beach

Specialty

While you can find all the clothing you could possibly need online, the brick-and-mortar shop offers you a little bit extra. On top of their fabulous styles, the store stays stocked with bonus items for all ages. Younger kids will adore their soft plushes and stickers, while teens will flock to their beanies and sunglasses. You can also buy water bottles, games, puzzles, books, toys, and more. Groove Westport makes the ideal shop for all your holiday shopping needs, from clothing to stocking stuffers. 

Young parents play with their toddler daughter on a beach after visiting Groove Westport

Groove Westport

At Groove in Westport, you can have amazing options for every member of the family. Check out the shop today for a fun wardrobe refresh! 

If you’re looking for the best way to show off your family’s newest Groove outfits, let’s chat! I’m a Connecticut photographer as well as a mom myself. I started out my career because I realized just how quickly the early years of childhood fly by. I want to give you the chance to freeze time by planning gorgeous photo sessions. If you’ve been considering booking some pictures for your family, I would love to connect so you can decide if my style is right for you. Contact me today to get the conversation started!